4 Common Website Design Mistakes (And How to Avoid Them)

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Cluttering your website

You run the danger of making one of the most common website design blunders if you don’t have a solid foundation: adding extra features just because they’re there.

Before you begin, it’s generally a good idea to brush up on basic design ideas. It is critical to begin with a clear vision of what you want your website to do and how it will accomplish it. This is because web design software nowadays provides such a wide range of tools and available alternatives (pop-ups, animated logos, and embedded video) that inexperienced designers can quickly become overwhelmed.

Avoid busy designs that overwhelm users with unwelcome pop-up adverts, auto-playing movies (plural), and a cluttered navigation bar; instead, do a Marie Kondo and keep your site designs clutter-free.

Thankfully, avoiding overcrowding in your designs is rather simple because it simply needs you to resist the impulse to add extra features to your web page “to see what happens.” If you can’t describe what a specific piece on your page is supposed to do, it shouldn’t be there. So, keep your concentrate on creating a robust, straightforward framework that will provide consumers with the most positive, seamless experience possible.

Intuitive Navigation and Accessibility are not prioritized.

Several web design faults are caused by skipping the crucial steps of brainstorming, sitemap, and wireframing. One notable example is the badly constructed menu and navigation structure. It is inconvenient to scroll through randomly constructed websites, therefore an unsuitable navigational structure can drive away your website users. If you’re developing a website with a lot of pages, it’s a good idea to organize them into categories and arrange them hierarchically so that users can navigate the site naturally.

Furthermore, navigation is not the same for each device. Though there are numerous approaches to deal with navigation, you must select the best strategy.

For example, while working with mobile devices, you can use a hamburger menu technique, which is ideal for navigating on smaller screens. You may use the LT Browser – A Responsive Design Checker Tool to compare the navigation of your website on mobile and tablets:

Aside from navigation, there are a few additional factors that might help improve website accessibility. According to research, there are about 300 million people who are colorblind. However, most designers disregard this factor while creating websites and user journeys. Millions of people suffer from vision and hearing impairments. One of the most common website design blunders is failing to consider these users in your design-thinking process.

Text size, color contrasts, page titles, image alternate text, keyboard accessibility, moving and blinking contents such as carousels, advertising, autoplaying movies, scrolling news feeds, and tickers are all-important accessibility features of a website. A person suffering from hypermetropia may wish to zoom in on content on small gadgets. A person with a visual impairment may prefer to consume content through speech rather than text.

A user with an attention deficit may wish to suspend carousels, for example. A smart web design considers all of this in order to improve website accessibility. Doing it incorrectly can result in a poor user experience and harm your business. An example of an intuitive is provided below.

Too Much Content Cluttering the Web Design

If you provide insufficient information, you risk failing to provide the solution your consumer is looking for. If you provide too much information, you risk creating a solution that is difficult to understand, consume, or obtain. In their desperation, designers may overburden users with resources, resulting in a cluttered website. Though it is successful because it has been extremely popular from its inception. And, perhaps, they haven’t updated the website design in order to keep continuity for their users. However, one should not repeat the same error.

One of the most prevalent web design mistakes to avoid is failing to establish scalable designs from the start. This is the primary reason why so many firms are redesigning their website. Unstructured, un-templated website designs are a growth bottleneck because it becomes erroneously difficult to manage, develop, and scale these websites after a few hundred pages. To prevent these design scalability concerns, use a “divide and conquer” technique in your design approach.

Divide the total website interface into various web pages such as product listing, product information, user profiles, user interaction, and so on. After that, break down each webpage interface part into reusable blocks and components. Each of these components should be focused on delivering a single purpose. Carousels, short user biographies, product descriptions, reviews, and so on. Then, use these components to construct the whole website. This approach ensures faster web page development and scalability. An example of a busy and terrible website design is shown below:

Images that are poorly designed or irrelevant

We are all aware that images and graphics play an important role in web design. Images, when done correctly, may clearly express the message to the visitor. When used incorrectly, they have the potential to confound the reader. Many firms are still ignoring their images and employing low-quality and irrelevant photos. Don’t make this error, as low-quality images will clog up your website and drive off visitors, reducing conversions. Irrelevant photos, on the other hand, will just confuse your visitors, causing them to refrain from taking the intended action. That being said, you should avoid clogging your website with too many graphics, since they can divert attention away from the CTA, resulting in a loss of conversions.